How to Streamline Your Client Communication

Hey there! Welcome back to another episode of the podcast. 

In the last episode, I talked about how I am currently going through a phase of burnout and I got so many messages in my DMs from you guys about how you’re experiencing burnout too. Even though burnout really sucks, sometimes it feels good to know that you’re not alone. 

I have been self-employed full-time since January 2017 which means that come January, I will have been in the online space for 6 years full-time, 6.5 years in total…basically making me a dinosaur in the online space. Just kidding, but sometimes it sure feels like it. 

Even though I am feeling burnt out, I am still really excited to see what the new year has in store for my business. Because I branched out into the agency model, I have been able to focus more time on teaching about podcasting and becoming a podcast manager in particular, in addition to mentoring aspiring podcast management agency owners which has been such a blessing because I really enjoy teaching what I know and helping others be successful in the space. 

Personally, things have been super interesting too as we have a 2.5-year-old who is so much fun but also really challenging at times but we are enjoying this busy season of life chasing a very active toddler. 

Now that you’ve got a little more behind-the-scenes look at what’s currently happening in my life, let’s get into the episode. 

In today’s episode, we’re talking all about how to streamline your client communication. 

Once you get more than just a few monthly clients under your belt, it can easily become overwhelming if you are trying to communicate with your clients on a variety of different platforms. 

Set up a process and let your client know what that process is – For our clients, we primarily use Slack for communication. I absolutely hate email and try to spend as little time in my inbox as possible so Slack gives me the ability to talk with my clients via text, voice, etc. quickly without having to hop in my inbox and draft up an email. So when we’re working together, I tell them upfront that the tool I typically use is Slack, however, I am open to Voxer. I just prefer Slack because I feel like I can step away from Slack better than Voxer. Although email is definitely not my favorite tool by any means, some of my clients are not so tech-savvy so we will communicate with them via email instead. 

Once you decide on that platform, stick to it. It can be super confusing to be chatting via email, Slack, Voxer, FB messenger, etc. because you might lose track of things so once you decide on the platform you’re going to be using with your client, stick with that one platform. 

It’s best to make it as easy on yourself as possible, especially as your business continues to grow. 

So I’d love to know, how do you prefer to communicate with your clients? Let me know over on Instagram. My handle is jenny.suneson.

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